A Guide to Identifying Gaps in Your Marketing Team

Most marketing is not done in isolation. In today’s fast-paced marketing environment, most teams aren’t operating alone.

Whether you’re a founder, a marketing leader, or a freelancer juggling multiple roles, odds are you’re collaborating with external partners — agencies, consultants, contractors, or fractional CMOs. That’s the norm now.

The power of personal branding in the nonprofit world

Your personal brand as a leader in the nonprofit space has the power to amplify your mission, attract new supporters, and create lasting social impact. This has been made more clear each year I’ve been in the space.

If your goal is to increase your impact and influence as a leader in the nonprofit world, this guide is for you.

Resources for Founders

Get the full slide deck including templates and resources from Daniel’s Founder Institute workshops, The Founders Guide to Building an Effective Go-To-Market Strategy and the activities from How to Align Your Brand Messaging with Your Startup Mission.

If you’re building a startup and struggling to communicate what makes you different, you’re not alone. One of the biggest challenges I see early-stage founders face is having a solid product — but unclear, inconsistent, or uninspiring brand messaging.

Founders from around the world joined in, and nearly all had hit one or more branding hurdles: confusion, lack of traction, audience disconnect. One founder admitted they were dealing with all four hurdles we explored in the session. But if you’re attending a session like that or reading my article, you’re in the right place!